User Experience (UX) & CRO

User experience (UX) and conversion rate optimization go hand in hand. A well-optimized website provides a seamless, intuitive experience that guides users toward conversions. In this category, we explore how to optimize site navigation, page speed, and accessibility to reduce bounce rates and friction. Learn how to apply UX principles like visual hierarchy, cognitive load reduction, and persuasive design techniques to create a smoother user journey. We also cover usability testing methods to identify pain points and improve the overall experience for higher conversions.