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Continuous Improvement & Testing

CRO is an ongoing process, not a one-time fix. This category covers how to develop a mindset of continuous testing and optimization. Learn how to set up a structured CRO workflow, gather user feedback, and use iterative improvements to refine your website over time. We explore frameworks like the Growth-Driven Design (GDD) methodology, conversion roadmaps, and prioritization techniques to systematically improve performance. With a focus on agile optimization, you’ll learn how to adapt to user behavior changes and market trends to sustain high conversion rates.