Analytics & Metrics for CRO
CRO success relies on data, and understanding the right metrics is key. This category breaks down the essential analytics tools and KPIs for measuring and improving conversion rates. Learn how to set up and interpret data from Google Analytics, heatmaps, session recordings, and funnel analysis tools. We cover key CRO metrics like bounce rate, exit rate, conversion funnels, and micro-conversions, helping you make informed decisions backed by real user behavior. By leveraging data effectively, you can identify weak points in your conversion funnel and implement high-impact optimizations.
- What are the key metrics for conversion rate optimization?
- How do I measure conversion rates on my website?
- What is a heatmap and how does it help CRO?
- How do I interpret bounce rate data?
- What is user session duration and why is it important?
- How can conversion funnels be analyzed for improvements?
- What are micro-conversions and why do they matter?
- How do I use analytics to identify drop-off points?
- What role does A/B testing data play in CRO?
- How do I set realistic conversion goals?