roas Archives - Ikonik Digital Agency | Digital Marketing & Web Development Agency

Measuring and Improving ROI in E-Commerce Businesses

⏱️ 6 mins In today’s digital age, the online retail sector has experienced rapid growth and is continuously expanding. This expansion has seen an exponential rise in e-commerce businesses, offering a plethora of…

Ikonik Digital In Digital Marketing

ROAS vs ROI: Demystifying The Metrics That Matter

⏱️ 4 mins In today’s data-driven business landscape, understanding the impact of your advertising efforts is critical to success. There are numerous metrics available for companies to assess the performance of their marketing…

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